📍 Mondays 7:30PM-8:45PM, Gates Hall 122
This 1-credit S/U course offers a hands-on introduction to product strategy and the product management role in industry. Students will learn core PM skills — customer discovery, prioritization frameworks, metrics, GTM strategy, and AI-assisted prototyping — while working in teams to design and pitch a product idea, guided by the DTI Product team. By the end, participants will walk away with a fleshed out digital product, a polished case study, and practical experience to prepare them for building a career in Product Management, Entrepreneurship, Product Design, and beyond.
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| # | Date | Lecture topic |
|---|---|---|
| 0 | 9/14 | Introduction to PM |
| 1 | 9/21 | What makes a good product? |
| 2 | 9/28 | Ideating & prioritizing solutions |
| 3 | 10/5 | Understanding technical feasibility |
| 4 | 10/19 | Success vs risks |
| 5 | 10/26 | Go-to-market and pricing |
| 6 | 11/2 | In-class product critique |
| 7 | 11/9 | PM in industry |
| 8 | 11/16 | DTI PM alumni panel |
| 9 | 11/23 | Final project showcase (REQUIRED) |
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Teaching Assistants
| Name | netID | Office Hours | Location |
|---|---|---|---|
| Kathy Lim | kl2229 | TBD | TBD |
| Megan Yap | may52 | TBD | TBD |
| Mark Sheen | mhs329 | TBD | TBD |
| Colleen Yu | cy562 | TBD | TBD |
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| Assignment | Percentage of Grade |
|---|---|
| Attendance | 20% (based on weekly lecture forms, can miss 2 without penalty) |
| Filling out Feedback | 10% |
| Final Project | 30% |
| Assignments | 40% |
Your final grade will be determined by your numerical grade calculated above:
Keep in mind that the class is S/U, and that a numerical score of a C- (70%) or higher would allow you to pass with an S grade.
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